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A MacBook vs iPad identity crisis, and the Vision Pro is missing in action: why WWDC 2024 is critical for Apple

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When rumors started popping up that this year’s WWDC 2024 event (which kicks off shortly – head to our WWDC 2024 live blog for up-to-the-minute coverage) wouldn’t feature any new hardware from Apple, I was disappointed, and I’ve been readying myself for a rather lackluster keynote event, sitting through an hour or so of someone talking about how exciting a load of new artificial intelligence features are (basically the same presentation a seemingly endless line of tech brands has subjected to me over the past 12 months).

However, the more I’ve been thinking about what Apple might announce today – and what I would like it to announce – the more I’ve come to realize just how important WWDC 2024 is for Apple.



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A MacBook vs iPad identity crisis, and the Vision Pro is missing in action: why WWDC 2024 is critical for Apple

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